Crea & Play, the new gamification and virtual reality center located in Neàpolis

Crea & Play, is the new project located in Neàpolis that works on the benefits of gamification combined with new technologies in virtual reality. Neàpolis runs the gamification center, while the i2CAT foundation leads a virtual reality lab.

This gamification center explores the use of gaming methodologies applied in different sectors of society and the European project MedGaims is already being developed, which implements gamified experiences in tourist destinations in the city. At the presentation ceremony, held on April 29, 2021, it was possible to have a first taste with a virtual walk through the rooms of the Víctor Balaguer Museum.

The project is a pioneer in local government. In the short term, Crea & Play plans to support municipal initiatives by applying gamified components, conducting technical training for external professionals, advising companies and becoming a space for attracting talent. Crea & Play aims to generate specific links that explore the use of state-of-the-art technologies such as virtual reality, augmented reality and holoconferencing combined with gamification methodologies, thus generating a unique space that will develop disruptive actions that are beneficial for to all citizens.